December 2009
1 post
Trust
Trust comes in many different forms, but one thing remains true for much of what we trust: we tend to trust family and friends more than anything else. I want to focus in on trust as it relates to the products and services we buy. Who can you trust?
According to this survey, we trust Word of Mouth (WOM) and Consumer Opinions posted online, but it’s even better if we know the person posting...