What is a “normal” Monday? I, like many people, would rather sleep until 10 AM on Mondays, but I had a meeting in Little Rock with an “Arkansas Business” reporter, so sleeping in was not an option.  I did leave my house about 15 minutes later than normal and that’s where things started changing into a not so normal Monday…

The first thing I noticed about today was that the traffic between Conway and Little Rock was almost perfect.  Perhaps it was because I left 15 minutes later than normal.  If so, I’ll leave 15 minutes later every day!  The relatively leisurely drive gave me some time to think; time to put my brain to work.

Today is not normal in another way; something very special to me is arriving.  Today we breathe life into something that could forever change how marketing is done.  Today our website comes online for testing.  Months of hard work and countless hours of planning become reality.

My children will finally have cause to “believe me”.  They have heard me talk too long about what was coming; now it will be here.  A big “thank you” to all of my family for their patience and sacrifice over the past months.  It has been difficult, but the reward will be worth it.

This has been a difficult process, mainly because we are bootstrapping the build-out of the company with a extremely small budget and mostly part-time employees doing the work.  I am very grateful for the investors who have made this possible.  I will do all that I can to make sure you are rewarded for your faith in me.   I thank God for all the help sent my way!

When the idea for the business first came to me, I could not think of ANY reason why someone would not become a member.  Our challenge is to explain it so that everyone can understand it.  I have a goal of 10 million members!  This is quite grand, but extremely doable.  Back in 1999, a company called “AllAdvantage” grew to 10 million members in just 18 months.  I want to top their numbers!

I honestly don’t know why anyone would not join our cause.  Only the small percentage of people who already have all the money they need or have “people” to take care of them, should not care.   We are creating a fantastic opportunity for you to have some say into what information about you is bought and sold, plus you can earn a few extra bucks!

Today we are one step closer to the goal.  I can’t wait!